Kuala Lumpur, Malaysia – December 5, 2023 – Get ready to experience a new dimension of footwear with the arrival of MBT, the revolutionary brand known for its unique patented curved sole. After captivating audiences in over 40 countries, MBT finally makes its way to Malaysia, offering a revolutionary approach to footwear that combines style, comfort, and health benefits.
A Legacy of Wellness Through Movement
Founded in 1996, MBT (Masai Barefoot Technology) is a Swiss-engineered brand built on a deep understanding of the human body and movement. Inspired by the natural gait of the barefoot Masai tribe, MBT shoes promote comfort and encourage an active lifestyle, helping wearers live life to the fullest.
The Science Behind the Curve
The heart of MBT lies in its patented curved sole, featuring five key components:
- Contoured Polyurethane Insole: Provides comfort and support.
- Engineered Shank: Offers rigidity and stability.
- Midsole with Pivot Axis: Encourages natural rolling motion.
- MBT SensorTechnology™: Creates a barefoot-like feeling.
- Enhanced Traction Outsole: Ensures grip and stability.
This unique combination contributes to the numerous benefits associated with MBT shoes, including:
- Improved posture and balance
- Increased muscle activation
- Reduced lower back pain
- Enhanced recovery
Over 70 independent studies have validated these claims, and MBT is even recognized as a certified class-one medical device in Europe. Several MBT models, like the performance run styles in the Spring/Summer 2024 collection, also carry the prestigious American Podiatric Medical Association Seal of Acceptance.
A Diverse Range for Every Journey
The brand new MBT store at The Exchange TRX offers a comprehensive range of shoes for both men and women, catering to various styles and needs:
- Casual: Stylish and comfortable options for everyday wear.
- Athletic: Functional footwear for fitness walking and running.
- Work/Student: Durable and supportive shoes for the office or classroom.
- Dress: Elegant designs for formal occasions.
With sleek silhouettes, vibrant colors, and classic neutrals, there’s a perfect pair for everyone.
Meet the Highlights:
- MODENA II Slip On: Breathable and comfortable, ideal for casual walks or lounging.
- MBT 1997 Classic II: A stylishly retro design with the functionality of the iconic MBT 1997.
- Huracan 3 Lace Up: A must-have for runners, featuring superior cushioning and shock absorption.
MBT Huracan 3000: A Review of a Unique Running Shoe
Where to Find MBT:
- MBT Store: Level 2.05, The Exchange TRX, Persiaran TRX, Tun Razak Exchange, 55188 Kuala Lumpur.
- Sunway Velocity: Lot 1-30, KL.
- Pavilion: Lot 4.44, Damansara Heights.
- 1 Utama: Coming soon.
