KUALA LUMPUR – Skechers, The Comfort Technology Company™, is kicking off a new era in Malaysian football with the official launch of its latest performance range: the Skechers Football CTRL^ Pack. Designed to deliver precision, comfort, and control, the new collection spans elite, academy, and recreational levels, ensuring every player, from professional stars to young beginners, has a boot tailored for their game.
The launch was celebrated at the LaLaport DO Arena with an exclusive friendly match, bringing the technology to life on the pitch. The event featured a special appearance by Malaysian Super League players Indra Putra, Sharul Nazeem, Aliff Haiqal Lau, and Kevin Deeromram.
The lively exhibition served a dual purpose: it showcased the CTRL^ Pack in action and marked the official signing of Sharul Nazeem and Aliff Haiqal Lau as new Skechers Athletes, joining the brand’s existing representative, Safuwan Baharudin.
“Football is more than just a sport – it’s a universal language that unites people everywhere. At Skechers, we’re proud to carry that spirit into the game with performance-driven footwear designed to empower players at every level,” said Stephanie Chang, Senior General Manager of Skechers Malaysia.
Precision and Power: The Elite and Academy Lines
The new collection is structured to support players at every stage of their career, focusing heavily on proprietary comfort and performance technology.
CTRL^ Pack – Elite (RM 1,199)
Built for the professional and advanced athlete, the Elite line features top-tier innovation designed for firm ground (FG) pitches:
- HYPER BURST PRO™ Cushioning: Delivers ultra-lightweight responsiveness and explosive energy return crucial for quick movements.
- Performance FitKnit™ Upper: Ensures a precise fit and secure lockdown for total control.
- Carbon-Infused Plate: Enhances propulsion and stability, while Precise Strike Control (P.S.C.) moulding sharpens striking accuracy.
- Lock Fit™ Silicone Grip: Eliminates unwanted internal movement, providing confidence in high-speed play.
Models include the Skechers Razor 1.5 Elite FG and Skechers SKX_2 Elite FG.
CTRL^ Pack – Academy (RM 499)
Targeted at ambitious and developing players, the Academy line offers reliable performance for training sessions and competitive matches on firm ground (FG):
- Skechers Move Foam™ Cushioning: Provides lightweight comfort and responsive energy return.
- Refined Upper Moulding: Designed to enhance precision and ball control, helping players hone their skills.
- TPU Plate: Ensures excellent stability, traction, and agility on natural grass.
Inclusivity and Accessibility for All Players
The CTRL^ Pack ensures that even recreational and youth players benefit from Skechers’ comfort technology:
- CTRL^ Pack – Club (RM 339): Tailored for recreational players and weekend kickabouts, the Club range features a dependable Multi-Ground (MG) plate for use on varied surfaces. A lightweight EVA sockliner provides lasting comfort for extended play.
- Skechers Kids Football (RM 259): Designed for young beginners (aged 4 to 10), the Kids range offers both FG and MG options. These boots combine a comfortable EVA sockliner with a responsive TPU plate to nurture a child’s love for the game as their skills develop.
The new Skechers Football CTRL^ Pack collection is rolling out across selected Football Republic stores, including Pavilion Elite, The Curve, and Alor Setar, with additional drops continuing throughout October.
