KUALA LUMPUR, Malaysia – Global sports brand PUMA has officially announced its partnership with Malaysian football sensation Arif Aiman, solidifying a new collaboration that aims to celebrate homegrown talent and inspire the next generation of Malaysian footballers. Arif Aiman, a national football icon, key winger for Johor Darul Ta’zim (JDT), and a four-time Malaysia Super League Most Valuable Player (MVP), is now the latest prominent face to join the PUMA family.
The announcement was made during an exclusive signing ceremony held on July 24 at the PUMA Flagship Store in Sunway Pyramid Mall. During the event, Arif Aiman expressed his excitement about partnering with a brand renowned for championing performance and passion, values he stated mirror his own journey in football.
“It’s an honour to be part of the PUMA family,” said Arif Aiman. “PUMA is a brand I’ve admired for a long time, not just for their innovation in sportswear, but for how they support athletes in pushing boundaries. I’m proud to represent a brand that shares my passion for growth and the future of Malaysian football.” Aiman, at just 22 years old, has already achieved significant accolades in Malaysian football. His impressive track record includes contributing to JDT’s consistent dominance in the Malaysia Super League and being a crucial player for the Malaysian national team, Harimau Malaya. His recognition as a four-time Malaysia Super League MVP underscores his consistent high-level performance and impact on the domestic league.
Steven Tan, Country Manager of PUMA Malaysia, warmly welcomed Arif Aiman to the brand. “Arif represents the next generation of Malaysian football — bold, driven and ready to raise the bar,” Tan stated. “We’re proud to welcome him into the PUMA family and look forward to working together to inspire even more young athletes across the country.” This partnership builds on PUMA Malaysia’s increasing involvement in Malaysian football, including their existing four-year official apparel partnership with the Football Association of Malaysia (FAM) since January 2025, which sees PUMA supplying kits for all national teams.
Following the official signing ceremony, hundreds of fans gathered for a public Meet & Greet session with Arif Aiman at the PUMA Flagship Store. Enthusiastic supporters had the opportunity to meet their football hero, take photos, and receive signed memorabilia. This public engagement aspect highlights the immense popularity of Arif Aiman among Malaysian football fans and PUMA’s commitment to connecting its brand ambassadors with the community.
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This partnership marks a significant milestone in PUMA’s ongoing commitment to supporting local sporting talents and driving the future of Malaysian football. With Arif Aiman now leading the charge as a PUMA athlete, both on and off the pitch, the collaboration is poised to have a substantial impact on inspiring young aspiring footballers across the nation. The endorsement of a globally recognized brand like PUMA further elevates Arif Aiman’s profile, potentially opening doors for more international recognition and opportunities.
Fans can stay updated on future collaborations and news by following PUMA Malaysia’s official Instagram page at @puma.malaysia.
