Kuala Lumpur, 16 June 2023 – Lazada, Southeast Asia’s leading eCommerce platform, announces the participation of the Paralympic Council Malaysia (PCM) in the Malaysian leg of the Lazada Run, marking a significant step towards promoting a healthy lifestyle and raising awareness for athletes with disabilities. This collaborative event will showcase the talents of over 30 celebrated Para-Sports athletes, representing the three major disability categories of physical, visual, and intellectual disabilities. The special 1km route will be flagged off by YB Hannah Yeoh, Minister of Youth and Sports, underscoring the event’s commitment to inclusivity and support for athletes with disabilities.
Minister Hannah Yeoh emphasized that the Lazada Run aims to promote fitness and empower individuals to embrace an active lifestyle. She expressed her belief that sports should be accessible to all, and this event exemplifies the coming together of people from diverse backgrounds. In addition to celebrating the participation of the Paralympic Council Malaysia, Lazada will also present a donation to support their initiatives and efforts. This donation will be made during the event, witnessed by Minister Hannah Yeoh, highlighting the shared goal of promoting sports among disabled individuals and expressing support for PCM’s mission to secure more gold medals during the Paris 2024 Paralympic Games under the TambahEMAS crowd-funding initiative.
Dato’ Sri Megat D. Shahriman, President of PCM, and First Admiral Dato’ Subramaniam Raman Nair, Secretary-General of PCM, emphasized the unifying power of sports in recognizing, celebrating, and embracing our differences. They stated that events like the Lazada Run serve as a reminder of the right of individuals with disabilities to participate in sports. Their participation in the event goes beyond demonstrating unwavering support for athletes with disabilities; it aims to raise awareness and highlight the importance of uplifting the Paralympics, showcasing the remarkable abilities of the thirty talented athletes. Both PCM representatives expressed their gratitude to the corporate sector for their support of the Paralympic Movement and their understanding of the needs of persons with disabilities worldwide (#WeThe15).
The Lazada Run, the first-of-its-kind regional running event organized by an eCommerce platform, seeks to inspire and empower local consumers to incorporate fitness into their lives. This running event will tour six Southeast Asian cities, commencing in Ho Chi Minh on 23 April 2023, and subsequently visiting Jakarta, Bangkok, Manila, Kuala Lumpur, before concluding in Singapore on 23 July 2023. Lazada Run offers an interactive opportunity for customers and runners to engage with their favourite brands across various categories, including Sports, Fashion, Beauty, Electronics, and more. These brands will come to life in fun and engaging Experiential Zones.
The Malaysian leg of the Lazada Run will take place on Sunday, 16 July 2023, from 3.30 am to 10.00 am, at Persiaran Flora, Cyberjaya. It will feature three race categories: 5km for both kids and adults, 10km, and 21km, with cash prizes totalling over RM20,000. All Finishers will receive a medal upon completing the run. The first-place finishers for both male and female runners in the 10km and 21km Open Categories will earn an opportunity to be flown to Singapore for the Lazada Run finale on 23 July 2023. There, they will compete with other winners from the other five cities for the coveted title of ‘Ultimate Winner.’
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In addition to the main races, there will be a Kid’s Dash for younger runners and an optional Cart Dash, in which all Finishers can participate. For just RM30, Finishers can take part in a 30-meter sprint, where they will have 20 seconds to grab as many prize boxes as possible. These boxes contain exciting prizes such as discounts, vouchers, offers, and freebies from Lazada and Lazada Run brand partners.
After completing their run, participants can head to the Lazada Village to enjoy food, drinks, games, and access exclusive deals. The public is also invited to join in the fun activities and carnival festivities at the Lazada Village on 16 July 2023, from 7.00 am to 10.00 am.
Tickets for the Lazada Run can be conveniently purchased through the Lazada app. Simply click on the ‘Lazada Run’ icon on the ‘Home’ tab or search for ‘Lazada Run’ in the app. Ticket prices for the Lazada Run are 5km Kids: RM54; 5km Adults: RM69; 10km Competitive: RM84; and 21km Competitive: RM99.
Note that participants in the Lazada Run must be 13 years of age or older, while participants in the 5km Kids category must be between 4 and 12 years old. The official apparel for the Lazada Run is sponsored by PUMA.
Get your tickets on the Lazada app, and start training for the Lazada Run! Click here to register and find out more.
