Kuala Lumpur, Malaysia – Following exclusive releases earlier this year, Curry Brand officially launched the highly anticipated Curry 12 globally on Friday, October 18th. The launch featured the shoe’s debut colorway, “Gravity.”
This marks the 12th iteration of Stephen Curry’s signature shoe line. The Curry 12 has already seen action on the court this past summer, propelling Curry to another stellar season and inspiring basketball players worldwide.
Building on the success of the Curry 11, the Curry 12 takes performance and style to the next level. Designed for today’s elite player, the shoe prioritizes precision, comfort, and maximized performance.
Coming after the well-received “Red, White and Blue” and “Curry Tour” colorways, the Curry 12 embarks on a new journey with captivating color schemes inspired by the wonders of space and the unique aspects of Curry’s game.
The “Gravity” Colorway: A Force to Be Reckoned With
The first of the “galactic” Curry 12 colorways to hit shelves is the “Gravity” edition. This design draws inspiration from the gravitational pull Curry exerts on the court. Just as gravity holds the universe together, Curry’s scoring prowess attracts defenders and disrupts their strategies.
The “Gravity” colorway features a clean, light gray upper with vibrant green and black accents on the TPU sidewall, representing particles floating through space. This design cleverly references the invisible force Curry commands on the court.
Performance Meets Comfort with UA Flow Technology
The Curry 12 “Gravity” prioritizes both comfort and superior traction for players. This is achieved through the shoe’s UA Flow technology in the midsole and outsole. Additionally, a segmented Pebax plate in the forefoot offers enhanced flexibility, allowing for precise cuts and stops.
Key Features of the Curry 12
- Breathable engineered mesh upper with durable overlays for dynamic movement control and comfort.
- Molded tongue for ultimate comfort.
- External, 3D-molded TPU heel counter for enhanced support and fit.
- Die-cut, open-cell foam sockliner for improved step-in comfort.
- Multi-segment forefoot plate for superior court feel and support, with a midfoot shank for added stability.
- Dual-density UA Flow cushioning for premium comfort that’s lightweight, bouncy, and delivers exceptional grip.
- Durable UA Flow outsole for enhanced court feel, facilitating faster cuts, stops, and starts.
Also read: Under Armour Combine Returns for a Third Year, Pushing Athletes to New Heights
Availability and Pricing
The Curry 12 “Gravity” is currently priced at RM 699 and is available at select Under Armour stores, including KLCC, Pavilion Kuala Lumpur, and Sunway Pyramid Brand Houses. It can also be found at Hoops Station locations nationwide and on Under Armour’s official Malaysian e-commerce platform: https://www.underarmour.com.my/en-my/.
