Kuala Lumpur, Malaysia – PUMA is pushing the boundaries of running performance with the launch of two new Deviate shoes: the Deviate NITRO™ 3 and the Deviate NITRO™ Elite 3.
These innovative shoes are designed to empower runners of all levels to achieve peak performance, both in training and on race day.
Deviate NITRO™ 3: Your Everyday Training Hero
The Deviate NITRO™ 3 promises to revolutionize your training experience. Packed with even more of PUMA’s cutting-edge NITROFOAM™ technology, it delivers exceptional cushioning and responsiveness, propelling you further and faster than ever before.
The carbon fiber PWR Plate ensures a smooth and explosive toe-off, while the unrivaled PUMAGRIP outsole provides multi-surface traction for any condition. The lightweight engineered mesh upper with strategically placed PWR Tape offers superior support and a comfortable fit.
Deviate NITRO™ Elite 3: Race Day Speed Demon
Built for runners chasing personal bests, the Deviate NITRO™ Elite 3 is PUMA’s lightest racing shoe ever. Featuring more of the advanced NITROFOAM™ Elite for superior energy return, this shoe boasts an improved and stiffer carbon fiber PWR Plate for maximum propulsion.
The mono-mesh upper enhances breathability and is reinforced with PWR Tape for targeted support. With best-in-class PUMAGRIP for multi-surface traction, the Deviate NITRO™ Elite 3 is your secret weapon for race day success.
Availability and Pricing
The Deviate NITRO™ 3 is available now on PUMA.com and will hit PUMA stores on July 10th. The Deviate NITRO™ Elite 3 launches on August 1st on PUMA.com and in select stores.
- Deviate NITRO™ 3:
- Price: RM719
- Weight: 265g (UK8)
- Stack Height: 29mm – 39mm
- Deviate NITRO™ Elite 3:
- Price: RM929
- Weight: 194g (UK8)
- Stack Height: 32mm – 40mm
PUMA is Committed to Innovation
“We understand that athletes and runners have high expectations,” said Romain Girard, VP Innovation at PUMA. “They want to break records and achieve personal bests. The Deviate series is designed to give them the competitive edge they need.”
“Our team’s relentless dedication to innovation is evident in these shoes,” Girard continued. “We’re excited to empower runners around the world to experience a new level of speed and performance.”
For more information, visit www.puma.com.
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